About Us

Meet the Leadership

Ahmed Elbahr

Ahmed Elbahr is a seasoned tourism executive and strategic advisor with over a decade of experience in destination development, commercial growth, and government partnerships across the Middle East. As Co-Founder and CEO of Traviflex, he brings a visionary approach to reshaping B2B travel through smart technology and curated supply partnerships.

Prior to launching Traviflex, Ahmed held senior roles within the Abu Dhabi Department of Culture and Tourism, where he led commercial strategies to position Al Ain as a key tourism destination. He has also worked closely with the Saudi Tourism Authority and other regional stakeholders on high-impact projects involving international destination promotion, trade engagement, and market expansion.

With a deep understanding of regional tourism dynamics and a strong network across government and private sectors, Ahmed is driving Traviflex 's mission to simplify and personalize travel planning for agents and partners worldwide.

Ahmed Elbahr

Ahmed Elbahr


Co-Founder & CEO

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Morad Tayebi

Morad Tayebi

Morad Tayebi


Co-Founder

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Morad Tayebi is a Tourism Expert with over 20 years of experience in the industry. He brings a cross-cultural perspective and deep expertise across Europe, the Middle East, and Asia-Pacific markets.

He holds a Master's in Tourism Management from Clermont Auvergne University (France) and has led major projects in destination marketing, travel trade partnerships, and international expansion. As APAC Director at the Saudi Tourism Authority, he played a key role in launching Asian markets, mentoring Saudi talents, expanding trade networks, and significantly boosting visitor arrivals.

Previously, he drove strong growth for France as ASEAN Director, Greater China Deputy Director, and Near & Middle East Marketing Manager at Atout France, delivering high-impact campaigns and deepening market presence.

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